Cisco to Acquire Pure Networks
July 23, 2008
Cisco today announced its intent to purchase privately held Pure Networks, a Seattle-based leader in home networking-management software and tools.
Pure Networks’ home networking-management solution allows users to easily set up and manage a home network and connect a range of devices, applications and services within a home.
“With the rapid proliferation of networking technology and new consumer electronics devices, the ability to quickly and easily connect to a range of devices, content and services throughout the home is becoming paramount to achieving a satisfying consumer experience,” said Ned Hooper, senior vice president for Cisco’s Corporate Development and Consumer Group.
“The Pure Networks acquisition follows Cisco’s “build, buy, and partner” innovation strategy focused on capturing market transitions to expand existing product categories and enter new markets.
By attaining Pure Networks’ valuable network-management technology and intellectual property along with a dedicated research and development team, Cisco will be able to further advance its consumer strategy.
Upon the close of the acquisition, Pure Networks’ employees will remain in Seattle and be integrated into Linksys, led by Mike Pocock, Linksys senior vice president and general manager.
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